Bilskiy Community — an educational project that offers training in personal growth and improving the quality of life. Pavel Bilsky — the founder and face of the brand. He also trains participants of all programs, conducts webinars and consultations.
The metaphor of refraction and decomposition of white light on the spectrum became the basis of the corporate identity of Bilskiy Community. We have embodied these images in reality and depicted them in the elements of corporate graphics.
The main element of graphics is an abstract form of rays. Its color depends on the stage of transformation, which is a person undergoing a course of personal growth. Form is responsible for a certain sphere of life or quality, which he works out.
The presence of metaphors helps us to develop not only graphics corporate identity, but also to cause the right feeling through other elements of identity. So every detail becomes important, and the design becomes truly meaningful.