This summer Ecoalf called us to help them to launch their new footwear campaign.
The new footwear collection from Spanish fashion brand is made from recycled waste found in
oceans and rivers.
Five old plastic bottles sourced from the Mediterranean Sea are used to create each pair of Sao sneakers.
This discarded plastic is processed into a yarn, which is used to create a black knitted upper sole
that fits the wearer like a sock.
They wanted us to create 2 video pieces to show the fabrication proccess and to explain their philosophy.
One in 3D animation and the other one in live action.