Luccari Specialty Coffee

  • LUCCARI COFFEE 

    Location
    USA

    Service
    Branding, Packaging, & Web

    Date
    15/05/2018


    Luccari Coffee is born as the king of coffee light, with a new format presenting a new experience in luxury cafes, offering select high quality coffees and incorporating our motto "the best of the best coffee", taking into account the different regions from the world where the best grains are grown. We present fresh coffee of excellent quality, as freshly harvested and presented to an audience that cares about the best flavor and drink coffee daily. / Luccari café nace como el rey de luz del café, con un nuevo formato presentando una nueva experiencia en cafés de lujo, ofreciendo cafés selectos de calidad superior e incorporando nuestro lema “lo mejor de lo mejor del café”, teniendo en cuenta las distintas regiones del mundo donde se cultivan los mejores granos. Presentamos cafés frescos de excelente calidad, como recién cosechados y presentados a un público que se preocupa por el mejor sabor y beben café a diario.

    Our job was to create a symbol that represents a king of coffee light giving it a select, exclusive and imposing personality. This symbol was accompanied by resources that enhance the concept of exclusivity, luxury and select, as was the color blue, patterns and textures shaped by distinctive symbols of power and superiority used by the as are the crown, the staff, the tower of the castle, emblems and flags. It was also taken into account finishing or metallized prints such as gilded bronze.

    Nuestro trabajo consistió en crear un símbolo que representara un rey de luz de café con una  personalidad de selecto, exclusivo e imponente. Dicho símbolo fue acompañado de recursos que potenciaran el concepto de exclusividad, lujo y selecto, como lo es el color azul, los patrones y texturas conformados por símbolos distintivos de poder y superioridad,  la corona, el báculo, la torre de un castillo, emblemas y banderas. También se tuvo en cuenta los acabados como estampados en bronce dorado para realzar aún más el concepto de selecto. 









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