As part of my study at the projctr_illustration I get the brief to develop concept illustrations for EBSH sport hub. Illustrations were meant to illumine 3 sports field - TRX, Box, Functional.
EBSH itself is positioning as tough brand, it's all about power, sweat and hard work. Word EBSH itself is sound as "ebash" in Russian, which is a filthy language for "work really hard and fast".
Here is some first sketches
Brand color pallet and search of color balance
Illustrations was made for use in social media as well as part of the branding in souvenirs.