TEDx Rio de la Plata is the largest TEDx event in the world. 10,000 people attend free every year in the event that takes place in Buenos Aires Argentina.
This year the event was divided into two days, Friday and Saturday. On Friday the public was up to 25 years old, on Saturday the public was of all ages. We have designed two completely different comunnications for each day and for each audience. We work with two different groups of designers, on Friday with Brandingfobia AKA "mono" and on Saturday with Martín Corbo, Fabián and Santiago Bicco and Gonzalo Rodriguez AKA "gonchi"