OOOTIES: SOCIAL CONTENT
Bow ties are cool. So we jumped at the chance to brand OoOtie, the Boston-based custom bow tie maker with MIT roots. We designed their logo, created a tag line, developed a style guide, and beefed up their social presence with tons of fun content.
Here is some work we produced around tie themes and 'special occasions'.
And finally, a few more gift ideas for the holidays and special occasions.
... C'mon, who doesn't love a good bow tie?
We made it (mostly) the old fashioned way -- colored paper, a few props, plenty of OoOties and a little imagination.