FC is a Chinese assistance product that helps.. right.. ok you get it. We wanted to create a set of characters that came across as well cultured, diverse, and excited to learn. They'd be the liaison to the user throughout the experience of the product. These characters are examples of the success the app can bring.
Despite the primary ask being headshots (as seen above) I wanted to create a full body version of the two, to further understand how these two may exist further. I'm pretty sure the woman on the right makes her own salad dressing. And the dude on the left definitely knows more than you about composting. So much so that he doesn't even bother anymore because it's all a scam.