Cordiant Winter

  • The bestial power of the Cordiant tires is embodied in the form of a jaguar that consists of protectors. Steel claws dig into ice and carry the car towards the embrace of a winter blizzard.
    Our task was to develop a character and incorporate it into the shooting material. Since the video was shot in the autumn, we had to do many simulations of snow and turn the surroundings into winter ones. Some shots and their fragments are full CGI.