Pedigree: Arrivals

  • Pedigree: Arrivals

    Ever wondered why your dog is so happy to see you when you get home? It's because time flows different for them,
    so when you leave, even for a few minutes to do an errand, go to work or to the gym, for your dog feels like months have passed.

    That insight lead to a simple but powerful truth: nobody in the whole world misses you like your dog... and that's why we love them.
  • Castaway
  • Astronaut
  • Step by step process
  • Step by step process
  • Color sketch by Camilo Nuñoz
  • Color sketch by Camilo Muñoz
  • Initial sketch by Marcelo Moya Ochoa
  • BBDO Chile for Pedigree

    Executive Creative Direction: Jorge Muñoz, Marcelo Con
    Creative Direction: Felipe Bobadilla Agouborde
    Copywriter: Piti Contreras
    Art Direction: Marcelo Moya Ochoa, Andrés Cominetti
    Photography: MCM Studio
    Retouch: Víctor "Titín" Arancibia, Marcelo Moya Ochoa