Faculty of Psychology of the University of Lisbon

  • Faculty of Psychology - University of Lisbon
    graphic design × visual identity × logo design × print design × stationery for Faculty of Psychology/UL
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  • The brand concept was based on the psi symbol (Ψ - a symbol of psychology) and the color orange associated with psychology.
    The logo has the shape of a flower symbolising the female predominance in psychology.
    The petal breaks the symmetry of the fork in psi symbol referring that it is not an exact science.