Christmas 2014 "Game On"

  • IT'S BEGINNING TO FEEL A LOT LIKE GRINCHMAS.
    Santa and the Grinch face off during this epic Christmas battle, Whose side are you on?
     
    We decided to give a shoe ad a shot for our latest Christmas personal piece. Using the best and biggest brand around, Nike. Our concept is "Game On" Here we take a look at which shoes Santa and his arch-nemesis The Grinch would choose to do battle on Christmas eve.
     
    Ideation, sketches, makeup, set design, photography, art direction, and final refining done in house at Elevendy
    Retouching by the incomparable Ciro Sollero to bring this piece to its final state. Ciro is always a joy to work with and his professionalism is incredible.
     
    Copy and Nike logo removed for this posting.
     
    All rights reserved by Nike who owns all copyrights to the word Nike, swoosh symbol, and any reference to Nike.
  • Behind the Scenes: Image Breakdown